Although Discord has been around since 2015, it only recently hit the mainstream media. After walking away from a purported $10 billion dollar acquisition offer from Microsoft, announcing its partnership with Sony, and hinting at an IPO, it’s no wonder that Discord is stealing the internet spotlight. Initially created as a communications command center for gamers, the app has evolved into a platform that can be used by anyone and everyone who wants a seamless virtual communication experience. In fact, the app rebranded itself with a new tagline, “Your Place to Talk”, indicating that the company is ready to diversify its clientele. According to Discord, about 70% of active users in 2020 reported that they use the platform for non gaming purposes, or a mix of gaming and everyday use. The app has over 140 million users worldwide, and I’m going to try and convince you to join its ranks! Today, I’ll show you how to use and navigate Discord, so that you can begin using the platform as soon as today.
As the former joint CEO of Alpine Esports (now acquired), we leveraged Discord as our online “office building”. It takes all but a few clicks of a button to set up your own Discord server, create meeting rooms that include audio and chat functions, and to customize these channels to your own liking. The outcome is an incredibly organized central command center where users can store, share and communicate information. Allow me to show you an example below.
I created a server for illustrative purposes called “Networking Lounge”. On the left-hand side, you’ll see three different categories: Information, Networking and 1-on-1 Mentorship. You can create as many different categories as you’d like. Let’s take a look at the Networking category on the left-hand side in the middle section. You’ll see a # sign indicating a chatroom, as well as an audio sign indicating an audio/video room. In the #networking-chat, this chat room is meant to be an information repository for networking related communications (events, business websites/URLs, etc). Directly below #networking-chat is #linkedin-profiles. This chat room is meant to be for users to post their LinkedIn URLs into. Lastly, users can click on the the audio/video room (which is underneath #networking-chat and #linkedin-profiles) to join an in-real-time conversation with other members who happen to be in that audio/video room as well. Just as with categories, you can create as many chat and audio/video rooms as you’d like!
And just like that, you now know how Discord works. One of the main reasons I love this app so much is because of its seamless audio/video communication, and the fact that the platform can handle thousands of users in one server with ease. When it comes to audio/video, Discord excels over apps like Slack. As per Zapier, “Audio channels are what Discord built its reputation around. Gamers left the service running in the background on their computers, so they could talk to each other while playing online games. It's important for audio chats to have very little lag in that context, and Discord delivers—Slack, meanwhile, is lacking on that front. Discord's sound quality is also much better, and there are all kinds of options Slack lacks. You can adjust the volume for everyone in the conversation, for example.” In a post-pandemic day-and-age when voice communication is more important than ever before, Discord easily takes the top charts.
I only see upward growth in Discord integration around the world, whether its for purposes of family/friend communication or public/private sector interactions. As the app diversifies its clientele, and grows internationally, I predict the company will IPO before 2022.